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Elijah Millard

Magnifying glass hovering over Google's search ranking systems

Elijah Millard
By Elijah Millard
January 25, 2023

Key Signals & Factors Within Google’s Search Ranking Systems

As daily business worldwide is being conducted online, effective search engine optimization (SEO) is becoming a significant factor in a brand’s success. Even the most traditional businesses can no longer afford to ignore this crucial… [Read more]

Product marketing strategy vector

Elijah Millard
By Elijah Millard
October 16, 2022

Roadmap To Creating A Strong Product Marketing Strategy

Tens of thousands of new products are launched each year, and while some will be a raging success, many of them ultimately fail. One of the most significant determinants of a product’s success is its… [Read more]

Person typing on their laptop

Elijah Millard
By Elijah Millard
July 25, 2022

8 Tips On Writing A Blog To Improve Your SEO

Blogging is one of the most powerful steps a business can take when looking to improve its search engine optimization. A regularly updated blog with high-quality posts on topics that are relevant to its audience… [Read more]

page not found on computer

Elijah Millard
By Elijah Millard
June 13, 2022

Why Does Fixing Broken Links Matter For SEO?

One of the biggest goals of any website is to provide engaging content that keeps users on the site. Well-optimized sites will naturally see their number of web pages increase over time thanks to the… [Read more]

digital marketing campaign aarows going up

Elijah Millard
By Elijah Millard
May 9, 2022

When Should You Start To See Results From Your Digital Marketing Campaign?

A digital marketing campaign can reap significant rewards for businesses across all industries. As people spend more time than ever using online channels and technology continues to advance, marketers are gaining better insight into how… [Read more]

person on computer looking up domain authority

Elijah Millard
By Elijah Millard
December 27, 2021

Explaining What Domain Authority Is For Non-SEO Experts

Domain authority (DA) refers to a commonly used SEO concept that dictates the “strength” of a website. As a general rule of thumb, the higher a website’s domain rating, the more authoritative it is. There… [Read more]

person typing meta description on computer

Elijah Millard
By Elijah Millard
November 7, 2021

How To Write Good Meta Descriptions For SEO Marketing Purposes

There are many critical components of SEO marketing, such as the use of long-tail relevant keywords, in-depth site content, user-focused designs and a fast-loading website. However, one important element that is often overlooked is the… [Read more]

person using google on their tablet

Elijah Millard
By Elijah Millard
October 4, 2021

What Is Google Discover & Why It Matters For SEO

Google Discover offers users a query-less discovery of engaging content that fits their unique interests and preferences. It learns what users like and suggests new content based on past search activity and interactions with the… [Read more]

person searching SEO marketing strategies

Elijah Millard
By Elijah Millard
August 16, 2021

Important SEO Ranking Factors In 2021

Search engine optimization (SEO) determines how websites rank in the search engines. Developing an effective SEO strategy can boost a business’s online visibility, target quality traffic and generate profits. Search engines look at a multitude… [Read more]

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