Most marketing focuses on spreading a business’s message to as many people as possible over wide areas. Dental practices, however, know that their ideal client base is right in their backyards. Local marketing drills down… [Read more]
Dental SEO Marketing in 2018
You can’t talk about web marketing for dentists without discussing SEO (Search Engine Optimization). This popular technique is known for helping business in all industries gain more clients, increasing their online visibility, and growing their… [Read more]
The Top 6 Keys to An Effective Local SEO Campaign For Insurance Agencies
Local SEO, or search engine optimization, is an effective way to tell your community about your business. To implement it, an insurance marketing agency will use keywords that are used in web searches about insurance… [Read more]
The Benefits of Organic SEO For Dentists
The results people see when they type a search query into Google don’t appear by magic, though it may seem that way. They appear because of algorithms that adhere to the science of SEO, or… [Read more]
Why Organic SEO is Essential in the Insurance Industry
The term “organic SEO” has become a marketing buzzword in recent years, but few in the insurance industry know what it really means — or how to use it well. To put it simply, organic… [Read more]
Why Your Business Should Avoid Black Hat SEO
Building traffic to your website is not as easy as publishing good content. To reach a higher position in the search engines, it is important to implement SEO strategies. Search engine optimization, or SEO, is… [Read more]
The Importance of Local SEO
SEO, short for “search engine optimization,” is the common practice of implementing online tactics to optimize websites and naturally increase their visibility in the search engines. Often referred to as “organic” results, SEO is an… [Read more]
Keyword Research: A Make or Break Factor in Your Marketing Campaign
Keyword research is the foundation of any successful digital marketing campaign. By determining what keyword searches are most relevant to your business, you can create ads and content that speaks to your target audience. The… [Read more]
Why Your Company Should Invest More In Organic SEO And Less In Ads
Appearing on the first page of a search engine is the key for companies to become more visible online, grow their brand, and inevitably increase their revenue. Appearing on the first page of Google means… [Read more]