Many attorneys attempt to market their legal services through traditional methods such as television or newspaper ads. However, they are not aware of the results that digital marketing can provide for their firm. Powered by… [Read more]
Local SEO For Dentists: How to Grow Your Practice Online
Most marketing focuses on spreading a business’s message to as many people as possible over wide areas. Dental practices, however, know that their ideal client base is right in their backyards. Search engine optimization, or… [Read more]
Successful Insurance Marketing Campaigns
The data provided by insurance marketing campaigns is no secret – promoting your agency online can result in a higher amount of clients. Unlike television, newspaper, or billboard ads, there is total transparency in the… [Read more]
Ad Retargeting and Why it is Useful For Insurance Agencies
Many insurance agencies are rightly concerned with increasing traffic to their websites. The hope being that more web traffic will attract more clients who will double or triple your conversions. However, just because someone visits… [Read more]
How Proper Law Firm SEO Can Increase Your Law Firm’s Revenue
Most marketers know that search engine optimization, or SEO, is an important element of any marketing plan. But how do you know which keywords will generate the best rankings? By conducting keyword research, you can… [Read more]
How to Capture Insurance Leads Through Content Marketing
There are two main types of website traffic that insurance agencies use to capture insurance leads: paid and organic. Paid traffic includes strategies such as pay per click (PPC) advertising campaigns which are derived from… [Read more]
How to Use Instagram to Showcase Your Dental Services
Instagram is full of colorful health food, dazzling travel destinations, adorable pets, and famous influencers. In the midst of all the glamour, using this platform as part of your dental marketing plan may not seem… [Read more]
Email Marketing For Law Firms: A 2019 Guide
With literally dozens of strategies to add to your marketing plan, from social media marketing to direct outreach, it can be hard to know which type will give you the best results for your law… [Read more]
The Benefits of Using LinkedIn in Your Insurance Marketing Campaign
Few people fully understand how to use LinkedIn to its full potential. Most simply add old colleagues and friends, endorse their skills, and perhaps look for a new job through the site. However, LinkedIn can… [Read more]