American Protection Group (APG) is a security and investigative solutions firm that specializes in surveillance and alarm monitoring. With locations in Arizona, California, Florida, Nevada, New Mexico and Texas, APG works to protect organizations and their most important assets. APG's security services allow organizations to receive an extra layer of support, serving as either their lone security team or an addition to their existing security staff.
APG came to us with a very clear goal - they wanted to increase the online visibility of their services. They wanted to target commercial and industrial markets in the states that they operate in, and enlisted the help of 321 to do so. APG also wished to see an increase in organic leads through content generation and search engine optimization.
321 Web Marketing kicked off APG's campaign by performing a 1 to 1 recreation of their site. This included transferring the design, logo, and site pages of their old website directly to the new website. Once the recreation was done, 321's SEO team created new page content and updated existing content to fully optimize their site. After the site optimization was complete, APG's website was made live and experiences higher traffic than it did prior to it rebuild. APG continues to enjoy qualified leads and traffic with the creation of weekly blog posts.