MyLendingPal are Florida and Georgia mortgage brokers who take the time to get to know exactly what their clients need regarding their loans, and work to provide the education necessary in order for clients to choose the right type of home loan for their personal experiences.
MyLendingPal was a pretty recent company that wanted to capture customers who needed loans in Florida and Georgia. They wanted their campaign to increase their online visibility for searches relating to home loans. In addition to increasing their online visibility for Florida and Georgia, they wanted to update their website to have a more user-friendly design.
Once we had transposed their website to a design that was more suited for their brand, we worked to gain them more qualified leads. One way we did this was by targeting specific cities in the locations that they served. We created geo-pages to attract traffic from the states that they supported. We also ran a blog campaign to increase their traffic and people interesting in getting more knowledge about different kinds of loans.