321 Web Marketing Metrics Dashboard
Real-Time Performance. Transparent Results.
Every month, your campaign’s progress is pulled together into a single, easy-to-understand dashboard, no more guessing where your budget went or what worked. We use Google’s Looker Studio to centralize all key metrics from tools you already trust, including Ahrefs, Google Analytics 4, the 321 Content Portal, and 321leadtracker.io.
Whether you’re tracking organic traffic, monitoring keyword visibility, or reviewing lead quality, our reporting stack ensures you see what matters most. We translate the data into actionable insights, so you’re not just collecting numbers, you’re making smarter marketing decisions.
What You’ll See Inside Each Report
Search Performance & Visibility
Get monthly insights from Ahrefs on keyword rankings, search visibility, and backlink health. Understand how your content is competing and where it’s gaining traction.
Website Traffic & Behavior Trends
We integrate Google Analytics 4 to show you where visitors come from, how they interact with your site, and which pages convert best, giving you real behavioral clarity.
Content Engagement & Production Logs
Track deliverables and content performance directly from the 321 Content Portal. See which blogs, pages, or assets were published, and how they’re performing month to month.
Lead Tracking & Source Attribution
With data from 321leadtracker.io, see every lead that came through your funnel, where it originated, and whether it was qualified by your sales team. Learn here what’s working and what’s wasting your budget.
Lead Smarter With The Right Tools Behind You
We build more than campaigns, we build infrastructure. Every 321 client receives access to custom-built tools that simplify reporting, improve visibility, and power better marketing decisions.
Let’s Build A Strategy That Actually Delivers
Tired of guesswork and generic advice? Book a strategy meeting with our team to get real answers, real insights, and a real plan.
Full Lead Lifecycle Visibility, From Click To Close
We integrate data from Ahrefs, Google Analytics 4, the 321 Content Portal, and 321leadtracker.io. This gives you a full view of how your content, traffic, and leads are performing in one easy-to-read dashboard.
Nope. Your dashboard is hosted in Google’s Looker Studio and shared securely with your team via a private link. It’s viewable anytime, from anywhere, no additional software required.
We go over the key insights with you during your monthly call, but if anything’s unclear, just ask. Our team is always available to explain what the data means and how it impacts your lead generation strategy.
Your dashboard is updated every month before your strategy call. That way, you always have the latest data when it’s time to review performance, identify trends, and make smart marketing decisions.
Kim Greer
OFP Law
One of the best business decisions I ever made was to contract with 321 Web Marketing. Jonathan Gessert and his team are knowledgeable, efficient, and effective, making digital marketing goals easy to achieve and helping […]
Kelly Cole
Business Benefits Group
My company hired 321 Web Marketing in February 2016 to resurrect our web site. We feel our web site is the face to our business and desperately needed a make over. 321 took us from blah to WOW effortlessly and what a difference […]
Emily Hawkins
Diener & Associates
Thanks to 321 Web Marketing, the client has seen an increase in their search engine leads, averaging 12 qualified leads per month. The client has also achieved prominent Google Maps and search placement. The team manages the engagement […]
Trevor Telesz
Paw Pals Pet Sitting
321 Web Marketing successfully translated the client’s design into a stunning and refreshed website, ensuring seamless functionality across all dynamic views. The team provided clear timelines and stuck to them, keeping everything […]
Corey Davis
Spartan Animal & Pest Control
321 Web Marketing is truly phenomenal at what they do. Their ability to communicate and describe the steps and actions that they are implementing , Alex Zarpas in particular, is excellent. Delivering on promises is all they have done for me […]
Alec Roberts
MFE Insurance
I can’t say it enough, Jonathan and his team have gone above and beyond since day one to accommodate our needs and meet our goals. I run a specialty insurance brokerage based in LA and once we found 321 we never looked […]
Richard Wilbur III
Advantage.Tech
Thanks to 321 Web Marketing’s web development work, the client increased rankings and traffic from search engines. Also, their business secured prominent positions on Google Maps and industry-relevant, profitable keywords. The client also […]
Bruce Gemmill
FVCbank
After the website revamp, the client saw a steady rise in leads from search engines, resulting in additional traffic. 321 Web Marketing is highly punctual when it comes to deliverables, and internal stakeholders are impressed with the service […]
Drew Weeks
VAE
321 Web Marketing delivered a sleek website that accurately portrays the size and quality of the client’s organization. All of their completed websites have received positive feedback from users who have been impressed by the UX/UI. The […]
Ryan Masten
Masten Pools
321 Web Marketing has increased the client’s leads from zero to 53 monthly. Their SEO efforts pay off impressively due to a top-ranking position on Google and making the site the number one result for several local service keywords. The […]
