Businesses often utilize high-volume broad keywords in order to direct searchers to their websites. Unfortunately, generic keywords with high search volumes do not always convert. Due to fierce competition, it can be challenging to rank… [Read more]
How To Write Good Meta Descriptions For SEO Marketing Purposes
There are many critical components of SEO marketing, such as the use of long-tail relevant keywords, in-depth site content, user-focused designs and a fast-loading website. However, one important element that is often overlooked is the… [Read more]
What Is Google Discover & Why It Matters For SEO
Google Discover offers users a queryless discovery of engaging content that fits their unique interests and preferences. It learns what users like and suggests new content based on past search activity and interactions with the… [Read more]
Google’s June 2021 Core Algorithm Update Overview
Google releases one or more changes to improve its search engines on a daily basis. Many of these minor updates are not noticeable but several times a year, the world’s most popular search engine makes… [Read more]
How To Update Old Blog Posts For SEO Marketing
Businesses often invest a lot of time and money into creating informative and engaging content for their blogs. However, even the best blog posts can become outdated over time. Updating blog content can have many… [Read more]
Important SEO Ranking Factors In 2021
Search engine optimization (SEO) determines how websites rank in the search engines. Developing an effective SEO strategy can boost a business’s online visibility, target quality traffic and generate profits. Search engines look at a multitude… [Read more]
How To Establish An SEO Strategy For Your Cannabis Dispensary
With the cannabis industry booming, competition is becoming stiffer and business owners must find new ways to reach their target audience. Establishing an SEO strategy is an effective way for cannabis dispensaries to gain the… [Read more]
10 Ways to Gain Backlinks For Your Local Dispensary
Digital marketing is an effective solution for local dispensaries that want to attract and capture new customers while engaging with existing customers. Backlinks are an important factor affecting a business’s ability to rank in the… [Read more]
How To Optimize For Voice Search In 2021
Approximately 3.25 billion people worldwide currently use voice-activated search and assistants, according to Statista. Some reports predict that number could hit 8 billion by 2023. Voice search refers to the action of using speech to… [Read more]