Figure 1.1 Domain authority (DA) refers to a commonly used SEO concept that dictates the “strength” of a website. As a general rule of thumb, the higher a website’s domain rating, the more authoritative… [Read more]
How To Write Good Meta Descriptions For SEO Marketing Purposes
There are many critical components of SEO marketing, such as the use of long-tail relevant keywords, in-depth site content, user-focused designs and a fast-loading website. However, one important element that is often overlooked is the… [Read more]
What Is Google Discover & Why It Matters For SEO
Google Discover offers users a queryless discovery of engaging content that fits their unique interests and preferences. It learns what users like and suggests new content based on past search activity and interactions with the… [Read more]
Google’s June 2021 Core Algorithm Update Overview
Google releases one or more changes to improve its search engines on a daily basis. Many of these minor updates are not noticeable but several times a year, the world’s most popular search engine makes… [Read more]
How To Update Old Blog Posts For SEO Marketing
Businesses often invest a lot of time and money into creating informative and engaging content for their blogs. However, even the best blog posts can become outdated over time. Updating blog content can have many… [Read more]
Important SEO Ranking Factors In 2021
Search engine optimization (SEO) determines how websites rank in the search engines. Developing an effective SEO strategy can boost a business’s online visibility, target quality traffic and generate profits. Search engines look at a multitude… [Read more]