A good design can make or break a website. The bottom line should be a straight-forward presentation that is easy to understand and use. Here are several things for you to consider to achieve a… [Read more]
Competitive Marketing Analysis Through Social Media
Consider how different the online world would be if Mark Zuckerberg had ignored the mistakes that the MySpace guys were making or if the Twitter originators had given up on making SMS for the internet…. [Read more]
Email as One Tactic Toward Effective Communication
Not long after the telephone was invented, business owners started figuring out ways to use the device to their financial advantage. Marketers were quick to equip their offices with the state-of-the-art communications equipment, knowing that… [Read more]
Online Marketing For Hospices
Determining that a family member or loved one needs hospice care is one of the most difficult decisions we will ever make. It is not only extremely personal and difficult to talk about, but it… [Read more]
Google Requires Websites to be Mobile Friendly
Website owners are going to soon see a significant change in their Google rankings if the company’s powerful algorithms detect that a location is not mobile friendly. Google announced that it will implement the changes… [Read more]
Helping Lawyers Understand the Need for Basic Social Media Marketing
In 2013, there were a surplus of real estate companies and landlords in Chicago that made tenant liability insurance mandatory in both condos and apartments. Suddenly tenants who’d been living in apartments for years without… [Read more]
Transparent SEO Reporting
When investing in an internet marketing company or SEO optimization for your business, it’s important that you work with someone who provides you with transparent monthly reporting. Transparent reporting on a regular basis allows you… [Read more]
Can Google Panda 4.0 Drive New Business Clients?
Google algorithmic updates are often met by fear. It’s understandable, of course. Google has a reputation for both making and breaking websites. A strong ranking can boost business while a Google penalty can send your… [Read more]
10 Steps to Social Media Marketing for Law Firms
This article explains some of the ways your firm can use social media marketing to grow their practice. Before 2012, law firms rarely used social media marketing. Early in that year the Law Society issued… [Read more]