Social media marketing consists of activities designed to drive audience engagement, such as posting image and text updates, videos and other content. Today, social media is one of the most popular online activities. In 2020,… [Read more]
Social Media For Dentists: The Dos & The Do Nots
Social media is no longer just for sharing cute photos of cats and summer vacations anymore. Social media is increasingly becoming a powerful component of top-tier service industry marketing strategies and for good reason. With… [Read more]
How To Use Instagram To Showcase Your Dental Services
Instagram is full of colorful health food, dazzling travel destinations, adorable pets, and famous influencers. In the midst of all the glamour, using this platform as part of your dental marketing plan may not seem… [Read more]
The Benefits Of Using LinkedIn In Your Insurance Marketing Campaign
Few insurance agencies fully understand how to use LinkedIn to its full potential. Most, simply add old colleagues and friends, endorse their skills and perhaps look for a new job through the site. However, LinkedIn… [Read more]
How Dental Social Media Marketing Can Benefit Your Practice
Social media is more than just a way to keep up with your friends and share fun links and photos. It can be a powerful tool in a dental marketing agency’s strategy to help your… [Read more]
5 Tips For An Effective Social Media Marketing Strategy
Planning and implementing an effective social media strategy could mean the difference between staggeringly slow growth and swiftly achieving your business goals. There is little doubt that social media marketing is one of the best… [Read more]
Competitive Marketing Analysis Through Social Media
Consider how different the online world would be if Mark Zuckerberg had ignored the mistakes that the MySpace guys were making or if the Twitter originators had given up on making SMS for the internet…. [Read more]
Helping Lawyers Understand the Need for Basic Social Media Marketing
In 2013, there were a surplus of real estate companies and landlords in Chicago that made tenant liability insurance mandatory in both condos and apartments. Suddenly tenants who’d been living in apartments for years without… [Read more]
10 Steps to Social Media Marketing for Law Firms
This article explains some of the ways your firm can use social media marketing to grow their practice. Before 2012, law firms rarely used social media marketing. Early in that year the Law Society issued… [Read more]