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Social Media Marketing

Attorney checking on his law firm social media marketing campaign

Elijah Millard
By Elijah Millard
October 5, 2020

Benefits Of Law Firm Social Media Marketing

Social media marketing consists of activities designed to drive audience engagement, such as posting image and text updates, videos and other content. Today, social media is one of the most popular online activities. In 2020,… [Read more]

thumbs up and down representing the do's and don'ts of social media for dentists

Elijah Millard
By Elijah Millard
May 8, 2019

Social Media For Dentists: The Dos & The Do Nots

Social media is no longer just for sharing cute photos of cats and summer vacations anymore. Social media is increasingly becoming a powerful component of top-tier service industry marketing strategies and for good reason. With… [Read more]

hand holding the Instagram logo which is in our opinion the best outlet to implement a good dentist social media marketing strategy

Jonathan Gessert
By Jonathan Gessert
April 20, 2019

How To Use Instagram To Showcase Your Dental Services

Instagram is full of colorful health food, dazzling travel destinations, adorable pets, and famous influencers. In the midst of all the glamour, using this platform as part of your dental marketing plan may not seem… [Read more]

a picture of the Linkedin logo that can be implemented with any good law firm social media marketing strategy

Elijah Millard
By Elijah Millard
April 16, 2019

The Benefits Of Using LinkedIn In Your Insurance Marketing Campaign

Few insurance agencies fully understand how to use LinkedIn to its full potential. Most, simply add old colleagues and friends, endorse their skills and perhaps look for a new job through the site. However, LinkedIn… [Read more]

a group of people making appointments with their new dentist they found through dental social media marketing

Elijah Millard
By Elijah Millard
March 25, 2019

How Dental Social Media Marketing Can Benefit Your Practice

Social media is more than just a way to keep up with your friends and share fun links and photos. It can be a powerful tool in a dental marketing agency’s strategy to help your… [Read more]

businessman using his phone to create a social media marketing plan

Elijah Millard
By Elijah Millard
February 8, 2019

5 Tips For An Effective Social Media Marketing Strategy

Planning and implementing an effective social media strategy could mean the difference between staggeringly slow growth and swiftly achieving your business goals. There is little doubt that social media marketing is one of the best… [Read more]

social media outlets that can be used to calculate the weakness of competition

Jonathan Gessert
By Jonathan Gessert
October 15, 2016

Competitive Marketing Analysis Through Social Media

Consider how different the online world would be if Mark Zuckerberg had ignored the mistakes that the MySpace guys were making or if the Twitter originators had given up on making SMS for the internet…. [Read more]

a gavel on top of a keyboard which portrays law firms using social media that is used for basic marketing

Jonathan Gessert
By Jonathan Gessert
October 2, 2014

Helping Lawyers Understand the Need for Basic Social Media Marketing

In 2013, there were a surplus of real estate companies and landlords in Chicago that made tenant liability insurance mandatory in both condos and apartments. Suddenly tenants who’d been living in apartments for years without… [Read more]

a gavel resting on a law firm book that describes social media marketing for law firms

Jonathan Gessert
By Jonathan Gessert
August 16, 2014

10 Steps to Social Media Marketing for Law Firms

This article explains some of the ways your firm can use social media marketing to grow their practice. Before 2012, law firms rarely used social media marketing. Early in that year the Law Society issued… [Read more]

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