Alt text may look like a jumble of words and characters, its underlying meaning can play an important role in your SEO efforts. Also referred to as “alt descriptions or “alt attributes,” alt (alternative) text… [Read more]
How To Generate Leads With SEO
Search engine optimization (SEO) is useful for a wide range of purposes, such as enhancing brand visibility, driving your target audience, and acquiring more qualified leads. However, it is important to understand that it is… [Read more]
What Is Voice Search Optimization?
Voice search is becoming one of the fastest new trends in electronics and doesn’t appear to be leaving anytime soon. Back in 2011, Apple released Siri, software which made it possible for Iphone users to… [Read more]
Proven Insurance Marketing Strategies
The insurance industry is becoming saturated, making it tough for smaller insurance agencies to get the attention of consumers. Traditional broad insurance marketing strategies, such as plastering your name on a billboard or bus bench,… [Read more]
What Is Responsive Web Design?
As a business owner, you know the importance of having a professional website where online users can go to find information about your company and the products and services you offer. However, creating a website… [Read more]
What Is Organic Traffic?
Do you know how many people visit your website daily? Do you know how these people end up on your site? Traffic is an important metric for gauging the success of a marketing campaign. However,… [Read more]